About Us

ExoticDirect are a specialist exotic pet insurer and our experience dates back to 1996. We’re the leading provider of exotic pet insurance in the UK.

We insure parrots, lizards, snakes and tortoises and even prickly pets like Pygmy Hedgehogs.

Our small mammal insurance can cover ferrets, guinea pigs, and rabbits to name but a few. And we can also cover larger animals like micropigs and even llamas!

Our insurance is designed to cover unexpected vet bills so that you can focus on getting the right treatment for your pet when it’s ill. We can also cover your pet for death and theft, depending on your pet type.

ExoticDirect is trusted by over 11,500 exotic pet owners who have a policy, and our dozens of 5 star Feefo reviews show just how our customers feel about us.

We’re also proud winners of the Feefo Gold Trust Service award 2019.

Responsible pet ownership is important to us, so we regularly publish pet care articles offering pet advice. We work with pet experts to give you access to their knowledge and experience.


ExoticDirect is part of UK insurance company Bought By Many, which aims to provide better cover for everyone.

Bought By Many offers insurance cover through its groups and has unique pet insurance policies. It was named 13th in the Sunday Times Tech Track 100 as one of the fastest growing private tech companies in the UK, 2018. It was also named as a Finalist in the Insurance Choice Awards 2018 and has won the Feefo Gold Trusted Service award 2019.

At ExoticDirect and Bought By Many we focus on putting the customer at the heart of everything we do. We listen to our customers and value their feedback, and between us we have thousands of 5 star reviews on Feefo.

ExoticDirect’s policies are underwritten by Allianz Insurance plc.

If you need to make a claim, you can download a claim form here.

You can contact ExoticDirect at enquiries@exoticdirect.co.uk, and read more about Bought By many at https://boughtbymany.com/about/

The information relating to the number of customers insured with us, and our number of Feefo reviews, was collected on 21st March 2019.